Boosh Food is a Vancouver meal delivery service that differentiates itself by allowing customers to mix and match meal components to create their own unique dish.
This brand required brand guidelines to be created to accompany the existing logo to define colour pallete and paired typography, a custom tagline, creative direction for the photography and social media, marketing material support, and illustration package.
Photography by the talented Kornelia Kulbacki.
The direction for the photography was to showcase the individual meal components that Boosh has to offer and how these individual items allow for customers to create a fresh, healthy meal that is unique to them and their cravings. Styling was kept bright and playful to stand out from local competitive brands. Photography by Kornelia Kulbacki.